Local market reports › W area › W1J
Piccadilly market report W1J, London
The W1J (Piccadilly) house price history in full, 1995 to 2026, in cash and in today's money. Every figure on this page comes from the public record: 1,284 sales registered with HM Land Registry in W1J (London) since 1995, each one a completed purchase at a real price, plus current rental figures from the ONS. Nothing here is a valuation, an estimate or an asking price.
Sales recorded to July 2026; rents are ONS figures for May 2026. The page rebuilds with each monthly release.
In short: the middle 2026 sale in W1J (London) came in at £1,700,000, out of 1 registered, up 14% on five years earlier, and the mean stands at £1,700,000, and by floor area homes here have averaged about £22,180 per square metre over the last five years. The record behind it is 1,284 completed sales lodged with HM Land Registry since 1995, monthly refreshed, with no valuations or asking prices anywhere in the figures.
W1J is a postcode district covering Mayfair (south), Piccadilly in London. It is the most useful size for market figures: tight enough to describe somewhere real, large enough that sales keep coming and the medians hold steady.
Where W1J sits
Shaded by median price on the same scale as the average prices map. Click any shape to open it on the live map with every sale plotted at its address, or zoom in past street level to see the sold homes right here.
W1J sold prices: where the market stands
1 sales were registered in W1J in 2026, and the middle one of them, the median, went for £1,700,000. The mean works out at £1,700,000, almost on top of it, so sales bunch tightly around the typical price.
W1J prices by floor area
Measured by floor area, the last five years of W1J sales average about £22,180 per square metre. Price per square metre is the fair way to compare a one-bed flat with a four-bed house, and it comes from the Energy Performance Certificate on each sold home.
Against a national (England and Wales) median of £285,000, W1J runs 496% above it.
A typical W1J home, priced year by year (1995 to 2026)
Year by year: the median as it was recorded, and the same figure brought into today's money with ONS CPIH, which is where "did homes get dearer" actually gets answered. Hover shows each year; the legend isolates a series.
See this chart as a table
| Year | Median (cash) | Median (today's £) | Sales |
|---|---|---|---|
| 2026 | £1,700,000 | £1,700,000 | 1 |
| 2025 | £2,090,000 | £2,139,978 | 19 |
| 2024 | £3,025,000 | £3,216,196 | 34 |
| 2023 | £3,250,000 | £3,570,956 | 24 |
| 2022 | £2,250,000 | £2,638,382 | 26 |
| 2021 | £1,485,000 | £1,880,202 | 15 |
| 2020 | £1,892,000 | £2,454,909 | 19 |
| 2019 | £2,787,500 | £3,653,745 | 24 |
| 2018 | £3,650,000 | £4,865,519 | 27 |
| 2017 | £1,770,000 | £2,414,102 | 17 |
| 2016 | £1,670,000 | £2,336,347 | 23 |
| 2015 | £2,100,000 | £2,967,300 | 15 |
| 2014 | £1,675,000 | £2,376,280 | 20 |
| 2013 | £2,225,000 | £3,201,553 | 22 |
| 2012 | £1,330,000 | £1,957,594 | 19 |
| 2011 | £1,750,000 | £2,641,827 | 27 |
| 2010 | £1,000,000 | £1,568,257 | 30 |
| 2009 | £900,000 | £1,446,758 | 21 |
| 2008 | £800,000 | £1,311,369 | 32 |
| 2007 | £750,000 | £1,272,209 | 65 |
| 2006 | £702,500 | £1,219,450 | 58 |
| 2005 | £730,000 | £1,299,106 | 51 |
| 2004 | £625,000 | £1,135,122 | 60 |
| 2003 | £500,000 | £921,121 | 57 |
| 2002 | £497,500 | £936,042 | 90 |
| 2001 | £475,000 | £913,163 | 86 |
| 2000 | £450,000 | £883,125 | 99 |
| 1999 | £330,000 | £657,673 | 73 |
| 1998 | £305,000 | £615,664 | 74 |
| 1997 | £300,000 | £615,239 | 55 |
| 1996 | £240,000 | £506,149 | 45 |
| 1995 | £262,500 | £570,635 | 56 |
In cash terms the typical W1J home went from £262,500 in 1995 to £1,700,000 in 2026, roughly 6 times the price. Inflation explains only part of it: in today's money the rise is still about 198%, a genuine increase in what a home here costs. In inflation-adjusted terms the high-water mark was 2018. The market now sits about 65% below it, so a peak-time purchase has yet to recover its real value.
Year-on-year change in the W1J median
Each bar is the change on the year before, in cash. The zero line is the boundary between rising and falling.
The strongest year on record here is 2018 (+106.2% on the year before); the weakest, 2020 (−32.1%). Single-year swings like these are why the annualised table below matters more than any one year's headline.
The long view: annualised growth
| Period | Cash, per year | Real terms, per year |
|---|---|---|
| 1 years (since 2025) | −18.7% | −20.6% |
| 5 years (since 2021) | +2.7% | −2.0% |
| 10 years (since 2016) | +0.2% | −3.1% |
| 20 years (since 2006) | +4.5% | +1.7% |
Compound annual growth of the median sold price; the real column deflates by ONS CPIH. Annualised figures smooth the cycle (the chart above shows the cycle), and past growth is a record, not a forecast.
Detached, semi, terraced, flat: four markets in one
A single median hides the split beneath it. Sales of flats dominate the record here, 95% of the typed total.
Median by property type, W1J
One line per type, years with too few sales omitted. Hover for the year's figures; click a legend entry to isolate a type.
| Type | Median (2026) | Sales that year | All-time sales |
|---|---|---|---|
| Terraced | £2,816,500 (2007) | – | 62 |
| Flats | £1,998,000 (2025) | – | 1,153 |
Sales activity in W1J
Sales per year, counted
Annual recorded sales. The post-2008 trough is the financial crisis; treat the final bar as provisional while registrations catch up.
The last five years, month by month
Registrations by month. The repeating sawtooth is seasonality, and the right-hand edge always dips because the register lags completions.
The register shows 24 W1J sales across the most recent twelve months of data. Like most of England and Wales, turnover never fully recovered from 2008: the market here averaged 71 sales a year before the financial crisis and 21 a year over the last five. Watch the volume as closely as the price. Thin years make jumpy medians, where one street's sales can move the figure, and the newest year is always incomplete because registrations trail completions by weeks or months.
Rents around W1J
W1J falls under Westminster, where the ONS puts the average private rent at £3,163 a month (May 2026 figures). The spread runs from £2,517 a month for a typical one-bed to £5,378 at four-plus bedrooms, which is size doing most of the pricing.
Average monthly rent by size, Westminster
ONS Price Index of Private Rents, May 2026.
£3,163 a month is £37,956 a year, which against the £1,700,000 median sold price makes a gross yield of 2.2%. Gross means before letting costs, voids, maintenance and tax: treat it as a ceiling. The ONS publishes rents by local authority, so neighbouring districts under the same authority share these numbers.
The shape of the W1J market
Only 24 sales completed here in the last twelve months of data, which makes W1J a thin market. Each figure rests on few transactions, so single streets can swing the median and the charts deserve a sceptical squint. The record here is jumpy: year-on-year moves of ten per cent or more are common in the chart above, mostly a function of which homes happened to sell rather than the market lurching. Among the 25 measurable districts of its area, W1J ranks 4 by median price: firmly in the dearer tier.
W1J (Piccadilly): the questions that come up
Are property prices falling in W1J (Piccadilly)?
Is W1J (Piccadilly) a good place to buy a house?
How much did a house sell for in W1J (Piccadilly)?
Will W1J prices rise from here?
That question has no honest answer, only evidence. The evidence: the median is up 14% over five years in cash but down 10% after inflation. Weigh the volume chart alongside the price one before deciding anything, and bear in mind every figure is a completed sale that reached the register weeks after completion.
On the market in W1J today
Everything above is what homes in W1J sold for. This is what you could actually buy today: 6 homes currently on the market from 5 agents publishing to HomesIndex, at a typical asking price 18% above the W1J median sold price.
Of everything listed here, 0% asks less than the sold record of comparable homes. The comparison behind each listing uses recent recorded sales of similar homes close by.
See every W1J home for sale on the map →
Live asking prices from estate agents who publish a feed to HomesIndex, refreshed every Monday and Thursday: a sample of the market, not every home for sale. Asking prices are not sale prices.
What another bedroom costs in W
What homes of each size actually sold for across the W area, from the Land Registry record. How much a size step costs is a local fact: the third-bedroom premium runs from about a quarter to nearly four fifths depending on the area, and national rules of thumb miss it.
| Type | 1 bed | 2 bed | 3 bed | 4 bed | 5 bed |
|---|---|---|---|---|---|
| Detached | — | — | £1,185,000 | £1,648,050 (+39%) | £2,400,000 (+46%) |
| Semi-detached | — | £650,000 | £850,000 (+31%) | £1,175,000 (+38%) | £1,681,250 (+43%) |
| Terraced | £563,825 | £675,000 (+20%) | £875,000 (+30%) | £1,200,000 (+37%) | £1,750,000 (+46%) |
| Flat | £450,000 | £630,000 (+40%) | £1,100,000 (+75%) | £2,300,000 (+109%) | £4,100,000 (+78%) |
Built from the last four years of recorded sales by form and bedroom count. Bedroom counts are estimated from EPC records (the register carries none), so expect a small number of homes one size adrift. Blank cells mean too few homes for the figure to mean anything.
The risers and the fallers
W1J ranks 2 of 25 in the W area on five-year growth. The gap between the top and bottom of this chart is the difference between buying well and buying badly in the same city.
W area districts: five years of change
The biggest risers and fallers in cash terms; every row links to that district's report.
Inside W1J, sector by sector
The next slice down is the postcode sector: a group of streets, each with its own report. Two sectors a short walk apart can trade at sharply different prices.
| Sector | Median (latest) | Sales that year |
|---|---|---|
| W1J 5 | £1,700,000 | 1 |
| W1J 7 | £950,000 | 7 |
| W1J 8 | £2,750,000 | 5 |
How W1J compares nearby
Same city, different markets. The neighbouring districts of the W area, dearest first:
| District | Median | 5-year |
|---|---|---|
| W1S | £4,666,000 | -9% |
| W1K | £4,085,000 | +0% |
| W1B | £2,003,800 | -53% |
| W1J (this report) | £1,700,000 | +14% |
| W1G | £1,450,000 | -14% |
| W8 | £1,135,000 | -45% |
| W1D | £1,007,500 | +64% |
| W11 | £950,000 | -21% |
| W1U | £893,200 | -31% |
| W1H | £892,500 | -40% |
| W4 | £822,500 | +6% |
| W2 | £740,000 | -22% |
| W1W | £725,000 | -12% |
| W10 | £702,500 | -2% |
| W13 | £691,000 | +6% |
| W1T | £675,000 | -56% |
| W6 | £661,000 | -12% |
| W9 | £625,000 | -9% |
| W12 | £623,800 | -17% |
| W5 | £585,000 | +2% |
| W14 | £577,500 | -21% |
| W7 | £571,800 | +6% |
| W1F | £565,000 | -53% |
| W3 | £430,000 | -24% |
Before you sell in W1J: what the record supports
Ground the asking price in real sold prices first. The average prices map gives a rough value in a minute: start at W1J's shading and zoom to the sold homes on the street itself. Agents work from this same Land Registry record when they value; this page puts it in front of you before they arrive.
Estate agents working W1J: the featured spot on this report is free for founding agents, one per district. Claim W1J.
Keep digging
The AI answers from the same Land Registry data this report is built on, already scoped to W1J. Free after a one click sign in.
The live map plots every individual W1J sale at its exact address, and the average prices map zooms from neighbourhood shading to single homes. For a specific question, the report tool writes a custom answer, and any sale's mortgage and rent calculator runs the numbers on a real purchase.
How this page is made: the statistics are computed from HM Land Registry Price Paid Data (Crown copyright, OGL v3.0), geocoded to address level; inflation adjustment uses the ONS CPIH index; rents are the ONS Price Index of Private Rents at local-authority level. Medians of recorded sales, not valuations. Nothing on this page is financial advice.